Big Data & The Law Of Diminishing Returns
“Right now, big data looks like it holds all the answers for any questions a person or company might have. However, in reality, big data eventually has to succumb to the law of diminishing returns. Here’s what several experts see as the gap between promise and reality.”
Know What You Don’t Know
For Cathy O’Neil, who holds a doctorate in mathematics from Harvard University and has worked in academia and the private sector, the issue is less about the law of diminishing returns and more about people not understanding the data.”
http://www.informationweek.com/big-data/big-data-analytics/big-data-and-the-law-of-diminishing-returns/d/d-id/1323310